About me
I'm Matty — IT Manager at LF Europe, working across LF Fashion, Orrsum, and Blackcat Fireworks. My day job lives at the intersection of infrastructure, AI tooling, and sustainability — right now that means building out ESG and Digital Product Passport systems across three brands.
Outside of that, I'm the founder of Brumalia Studios— an AI-first agency I'm building from scratch. Websites, automations, agent systems, and apps. Starting with friends and family, growing into something real.
The name comes from the ancient Roman festival of Brumalia — celebrating the winter solstice, the shortest day, the moment light starts to return. It felt right for a company about building something from nothing.
This site is my build-in-public journal. I'm learning to work seriously with AI agents — writing about what I'm building, what breaks, and what actually works. No fluff. No polished retrospectives. Real-time documentation of figuring it out.